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for THE RANCH LLB
Hotel Guest
Mobile Check-In
Experience
Case Study
Bio
Jai Surya Thota
Sr Product Designer
UX Product designer with
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Expertise in Design Thinking, Business Strategies
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Specializes in UX Research, Design System, Prototyping
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Promote Problem-Solving, User Testing, and Ideation
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Passion for Travelling, and Exploring
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Aced leadership roles in several organizations
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Understands business metrics as a business savvy
My dedication to improving travel experiences and my passion for innovation make me an ideal fit for INTELITY
MY VALUES
Leadership through Ownership
I ensure that I am accountable for delivering high-quality work, meeting deadlines, and continuously striving for excellence.
Cause above Self
Putting the greater good above personal interests is a guiding principle in my professional and personal life.
Sense of Family
This sense of belonging fosters trust, open communication, and a shared commitment to achieving our goals.
Design a seamless mobile check-in experience for hotel guests who have booked their stay using OTAs
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Ensuring a smooth and intuitive check-in process.
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Integrating preferences and upsell options.
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Considering AI chatbot integration for real-time support.
Wireframes & Prototypes
AI Chatbot Integration
High - Fidelity Mockups
Created initial designs to visualize the user flow
Developed detailed screens with a focus on usability and aesthetics.
Designed interactions to provide real-time support.
Branding & Typography
Typeface
Work Sans
Work Sans is a typeface family based loosely on early Grotesques, such as those by Stephenson Blake, Miller & Richard and Bauerschen Giesserei. The Regular weight and others in the middle of the family are optimised for on-screen text usage at medium-sizes (14px-48px) and can also be used in print design. The fonts closer to the extreme weights are designed more for display use both on the web and in print. Overall, features are simplified and optimised for screen resolutions; for example, diacritic marks are larger than how they would be in print. A version optimised for desktop applications is available from the Work Sans github project page.
Color Pallete
Screen 1
Initial Check-in Page
Elements: OTA Confirmation Number, Hotel Confirmation Number, Continue Button.
Design Decisions:
Clean Layout: Ensures ease of use and reduces cognitive load.
Validation: Immediate feedback for incorrect confirmation numbers.
Real-time validation to ensure the number is correct and associated with a booking.
Button to proceed to the next step after entering the confirmation numbers.
Screen 2
Guest Info & Preferences
Elements: Name, Email, Phone Number, Diet Restrictions, Accessibility Needs, Room Preferences
Design Decisions:
User-Friendly Forms: Easy-to-fill forms with clear labels.
Inclusivity: Options for various accessibility needs.
When a user selects a card type, the corresponding toggle button gets highlighted, indicating the selection.
Button to proceed to the next step after entering the valid card details.
Screen 4
Upsell Options
Available Upgrades: Room Upgrades, Late Checkout, Breakfast Packages.
Special Offers: Discounted Spa Treatments, Restaurant Vouchers.
Design Decisions:
Highlighting Benefits: Clear presentation of upsell benefits.
Easy Selection: Simple select or button options.
Screen 4
Abandoned Check-In Recovery
Strategies:
Card Reminders: Automated card prompting guests to complete check-in.
Push Notifications: Mobile alerts for incomplete check-ins.
Check-in Confirmation specified with Hotel Confirmation Number
CTA’s to proceed to the home or (view the INTELITY Mobile Key)
SPECIAL SCREEN
AI Chatbot Integration
Chatbot messages offering assistance and quick resumption of the process.
Addressed all aspects of a smooth and intuitive check-in process.
Focused on user needs and preferences.
Integrated AI chatbot for enhanced support.
Open for Questions & Feedback
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